Hi there! My name is Adilene García, but you can call me Addie! I’m the founder of SHOP FEMM and a Photographer based in San José, CA. I believe that everything I create comes from a place of love and connection 🦋

I was born and raised in a small town in Guerrero, México  As an immigrant and single Mom, moving here to the USA when I was 19 years old and pregnant with my son Joseph was a significant change for me. It helped me appreciate the value of adaptability, and I learned the importance of hard work and staying connected to my roots. These experiences have quietly shaped my perspective and continue to inspire my work in meaningful ways.

I started SHOP FEMM at 32—a time when I finally felt truly confident in my own skin. I wanted to share that feeling with the world! We offer high-quality, cruelty-free essentials like reusable lashes and innovative tools that I personally use and love. To me, beauty is about self-expression and celebrating the best version of you!

One of my favorite things to do is going to Boiling Crab with our Son Joseph; these little joys fuel my creativity and everything I do 🩷